Meet Our Company

ROOTWORKS MEMBERS ARE SUPPORTED BY A WORKING ACCOUNTING FIRM.

RootAdvisors serves as a backstage proving ground for every aspect of membership.

Rootworks was created to uplift people in our profession by giving them the vision, guidance, resources, and a supportive community of engaged peers to reinvent their businesses. More than 500 firms are making a transformational journey with Rootworks membership. It’s a journey that takes entrepreneurs in our profession on a proven path to creative renewal, building the firms that support the lives they desire.

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RootAdvisors is the working accounting firm behind Rootworks. It serves as a laboratory and testbed for the business model and technologies that power a Next Generation Accounting Firm®.

RootAdvisors has become influential in the development of new solutions and products for accounting firms throughout the English-speaking world.

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darren

M. Darren Root

Chief Executive Officer
ben

Ben Gabriel

VP of Engagement
sean

Sean Hanthorn

Director of Education
anitarausch

Anita Rausch CPA

Client Manager
melody

Melody Steelman

Web Services
marykaybell

Mary Kay Bell

Payroll Specialist
amy

Amy McCarty

Education Services
michelleparker

Michelle Parker

Accounting Specialist
tjlewis

TJ Lewis

Media Services
ryan

Ryan Deckard

Chief Financial Officer
chrisr

Chris Rund

Creative Services
tony

Tony Frigo

Director of Web Services
cynthia

Cynthia Pennington

Personal Assistant
meredith

Meredith Root

Director of Client Experience, CPA
ginafordyce

Gina Fordyce

Accounting Specialist
leah

Leah Reid

Education Services
Risha Mitchell

Risha Mitchell

Good Will Ambassador
zakstoldt

Zak Stoldt

Media Services
wade

Wade Schultz

Chief Creative Officer
clark

Ryan Clark

Web Services
chrisd

Chris Dickens

Director of Technology
nate

Nate Johnson

Product Development
jillbailey

Jill Bailey CPA

Client Manager
lisadillon

Lisa Dillon

Payroll Specialist
anna

Anna Skowronek

Education Services
chrism

Chris McDonald

Client Manager
krista

Krista Chewter

Creative Services
kristy

Kristy Short

Chief Marketing Officer
kelly

Kelly Root

Firm Administrator
andy

Andrew Root

Director of Sales
gaynor

Gaynor Meilke M.S.

Accounts Manager
jason1-1

Jason Barnett

Product Development
johnmitchell

John Mitchell

Media Services
mark-danker-color

Mark Danker

Creative Services
nick

Nick Holmes

Web Services
alex-1

Alex Root

Creative Services

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